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Of all the social networks out there, Facebook is the one that frustrates me the most. With their ever-changing algorithms, the almost requirement to pay for ads, and only a fraction of my followers even seeing my posts, it’s almost enough to make me throw in the towel. It makes it difficult to get more Facebook likes organically when hardly anyone is seeing your posts!
Just almost. Right when I’m about to, I have a post that does well, and it makes me feel like all the stress of Facebook is worth it. More or less.
I’ve been working on a method for increasing engagement on Facebook, and it’s something I hope to share with you soon (let’s just say an awesome little tool called Post Planner is making that easier.) However, today I thought I’d share two quick, organic ways to get more Facebook likes.
Getting Facebook likes organically is important. Don’t ever pay some company to get you more likes – most of these will be fake followers that won’t engage with you. If you have followers, you want them to share, comment, and click on your content. There’s no point in having followers if they don’t do any of those things!
For me, figuring out how to get those Facebook likes can be tricky, but I recently found two methods that have helped me get more followers that actually want to see my content. They are pretty simple and should only take you a few minutes to implement.
First of all, I installed the SumoMe Smart Bar. SumoMe is a free blogging tool that I mentioned last week, but it’s a very powerful free tool. One of my favorite features is the Smart Bar. Most people use it to get new email subscribers, but I’ve found it to be most effective for getting new Facebook followers.
It’s just a bar that shows up at the top of your site. You can add a custom message – for instance, on this site, it says, “Get Free Blogging Tips and First Access to New Posts”, and at the end of the message, there’s just a like button. Someone can just click like, it doesn’t take them away from your site, and you can get new followers. I get quite a few new followers on Clarks Condensed each day using this bar. All you need to do is sign up for SumoMe, install the required code, and then “buy” the Smart Bar. It’s really easy to set up, and it’s very effective in finding new followers.
Inviting Those Who Liked your Posts
This is a tip I learned a while back, but it’s one that I think is underused. You may think that people who are liking your posts are already following you, but this isn’t always the case. If they aren’t following your page, you can invite them to like it!
When I first learned this tip, I didn’t think it worked – but it was because I was logged into my Facebook page for Clarks Condensed, rather than my personal profile. You MUST be logged into your personal profile.
From your personal profile, go to the Facebook search bar and start typing in your Facebook page’s name. When you get to your page, go through all your posts and if there are more than three people who have liked the post, it will say “such and such, and three others liked this post.” Click on the “others liked this post”, and it will bring up a list of everyone who has liked the post.
At this point, it will either show that they like the post, a button that says something like “invite this person” or nothing. If there’s nothing, it’s because their privacy settings prevent certain people from sending them like invites. However, if there is the button to invite them, you should press this! I always have a handful of people who haven’t liked my page but somehow liked a post, so I find it worth it to do this about once a week. Once I started doing this, my likes started going up a lot!
I hope that this was helpful. If you have any great tips for gaining Facebook followers organically, I’d love to hear them!